Catch Clocky - der fliehende Wecker

Hi guys, I slept in today.
But as soon as I was up I encountered a new invention in the ever expanding space of nonsense and insanity...the internet: "Clocky, the escaping alarm clock"
If this isn't a sensible invention, I don't know what is! Just imagine: You have to get up early, the alarm rings and you reach out to crush it against the next wall. But alas! It runs away!!! So eventually you have to get up to catch Clocky...and once you're up, I guess you might as well get started with the day. For some people this might actually mean that they see the sunrise once in a while ;-)
I wonder what I will find next...Clocky in the shape of a fish?! We'll see...